Millennials are changing the way that we look at new developments. Although millennials like to live in spaces that have modern amenities, they prefer to live in neighborhoods that have a rich history and have found ways to reuse historical buildings. In a survey conducted by Edge Research, they found that millennials tend to value a mix of old and new buildings where they live, dine, shop and travel. A few key highlights include:
- One-in-three (36 percent) are preservation fans and have taken action in support of the cause.
- One-in-two millennials view historic preservation as important through the lens of engaging in authentic experiences (52 percent), preserving a sense of community (52 percent) and creatively re-using structures (51 percent).
Read more about the survey commissioned by the National Trust for Historic Preservation and American Express here.